Consumer products deals quarterly: Q4 11
Consumer products deals activity overview
The growth opportunity in emerging markets is compelling and will continue to be a major driver of M&A activity.
Against a tough economic and geopolitical backdrop, dealmakers continue to display a healthy appetite for both traditional M&A as well as more creative and collaborative agreements in their pursuit of growth. We expect the overall level of deal activity in the first-quarter of 2012 to continue at broadly similar levels.
Despite considerable ongoing economic and political uncertainty, deal activity in the global consumer products sector proved very resilient in the fourth-quarter of 2011. Looking back over the year as a whole, following some quarter-to-quarter volatility in the first half, deal activity appears to have reached a measure of equilibrium.
Take a closer look at this quarter’s consumer products deals.
Key themes for 2012
Looking ahead to next year, these are the themes we see emerging for consumer products in 2012:
- The growth opportunity in emerging markets is compelling and will continue to be a major driver of M&A activity.
- Both established global consumer products groups from the developed world and global challengers from the developing world will seek these emerging market acquisition opportunities.
- Companies will continue to optimize their portfolios, through consolidation and expansion into new products or markets, but they will also rationalize where necessary to ensure efficient capital allocation.
- In a highly uncertain market environment, collaborative agreements — joint ventures, alliances and commercial contracts — will continue to increase as an alternative to traditional M&A.
- Overall deal activity in 2012 is expected to continue at a pace similar to 2011.
- Within that overall trend, deal activity in Europe is expected to decrease but be offset by an increase in US activity.
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