Our attractiveness surveys are designed to help businesses make informed investment decisions and governments to improve their respective business environment while lightening barriers that may intercept future growth.
We examine the attractiveness of a region or country as an investment destination by analyzing the reality and perception of greenfield and expansion foreign direct investment (FDI) as well as their impact on local economies.
Viewpoints by executives, government officials and the academic world are also included, enriching perspectives and providing first hand information on the growth potential of the respective country or region.
For over a decade our surveys have been widely recognized by business leaders, the media and major public stakeholders as a key source of insight on FDI.
2015 Mediterranean attractiveness survey "Baromed 2015"
With a total GDP of over US$10t and 17,110 FDI projects in the last five years, the greater Mediterranean region is one of the most attractive destinations for foreign direct investment (FDI) worldwide.
2014 Netherlands attractiveness survey: "Stable and strong"
Netherlands is still considered as a safe investment place. With 161 projects, the number of foreign direct investment projects remained the same as last year.
2014 Kazakhstan attractiveness survey: "The brand paves the way"
Investor confidence in Kazakhstan’s potential is at an all-time high this year. Discover what makes this country attractive and what actions can enable further growth.
2014 Scotland attractiveness survey: "UK's number one FDI destination outside London"
In 2013 Scotland attracted 82 global FDI projects – an 8% increase on 2012 and only six short of 1997's record 88.
2014 European attractiveness survey: "Back in the game"
The Eurozone's recession finally came to an end in the second quarter of 2013, businesses have begun to see growth and profits again, and boards are approving investment proposals.
2014 Germany attractiveness survey: "Germany on the fast lane"
"Made in Germany" products are very popular in many countries worldwide. As a consequence, Germany improved its position in the world ranking from six to four.
2014 Africa attractiveness survey: "Executing growth"
The perception of Africa as attractive investment region has made a dramatic improvement. And although the figures show a somewhat more muted progress, there are many encouraging developments.
2013 Portuguese attractiveness survey : "Reforms boost investment opportunities"
Investors perceive Portugal as more attractive than Europe as a whole, with recent reform programs. Learn more in our 2013 Portuguese attractiveness survey.
2014 India attractiveness survey : "Enabling the prospects"
India remains one of the top global destinations for foreign investment, despite recent headwinds. The main drivers are its solid domestic market, an educated workforce and competitive labor.