
Looking beyond the obvious
Globalization and new opportunities for growth
Is your company playing it safe? In today’s complex, globalized world, that’s not unusual.
Most companies are sticking to obvious locations for investment and refusing to take risks in an uncertain environment. But it’s also risky to stand still while competitors race by.
Globalization isn’t what it used to be. The cross-border integration of business continues, but it’s slowing. The BRIC countries (Brazil, Russia, India and China) are no longer the non-stop growth engines they once were. Companies need to look beyond the obvious choices and explore dynamic and different investment destinations, such as rapid-growth markets other than the BRICs.
And they need to take a fresh look at developed economies, which are shaking off years of stagnation and beginning to offer exciting pockets of opportunity.
Playing it safe is the old-fashioned way to navigate the world. By contrast, the leading global companies of the future will make bold and unconventional choices. We can help.
What we offer
We’ve always recognized globalization as one of the defining business issues of our time. Here we offer a variety of unique perspectives on the issue.
- You’ll learn hard facts from our extensive research on globalization
- You’ll hear insights from top business leaders
- You’ll read case studies of how innovative companies have turned challenges into opportunities to succeed in a difficult global environment
Get our thought-provoking insights:
- Looking beyond the obvious: globalization and new opportunities for growth, our annual report on globalization, released at the World Economic Forum’s meeting at Davos in January 2013
- 2012 Globalization index, including all-new rankings of 60 countries/territories, plus updated methodology and analysis for 2012
- Video interviews with successful business leaders, featuring such top global business players as Sir Martin Sorrell, CEO of WPP and Carolyn McCall, CEO of EasyJet
- Case studies of companies and analyses of the impact of globalization on specific industry sectors
