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Winning in volatile times - Where are you now - EY - Global

Winning in volatile times

Where are you now?

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An honest assessment can help identify the best strategies for creating sustainable and profitable growth.

With the economic turmoil of 2008 still fresh in many minds, many businesses are more challenged than ever to thrive and achieve growth.

Faced with a number of possible outcomes, the key questions for CEOs and Boards are:

  • How can the business survive, thrive and return a profit in such an environment?
  • How can this business transform and emerge as a winner?

From our survey, organizations were asked what they saw as their priorities over the next 12 months.

What is the current state of the business?

A clear and honest assessment of where the business is and how well it is equipped to access capital,grow and transform, will allow you to focus on what needs to be done and to prioritize.

But then the hard work has to begin.

There are no magic cures. The necessary tactics for success will still likely include:

  • Securing capital
  • Reducing costs
  • Improving the performance of operations.

However, what is different this time is the amount of data that companies can now access. Using this data effectively will be crucial as this level of market volatility, in a two-speed economy, requires rapid and confident decision-making.

Companies currently in the fourth quadrant are those in the best position for continued growth.

All potential strategies are open to them: moving to rapid growth markets, revising the business model for profitable innovation, growth from greater business efficiencies and carrying out mergers and acquisitions. To make any progress, a wide range of actions have to be considered.

With many years hands-on experience of implementing lasting change and improvement in uncertain times, we can show you not only how to effectively manage but also how to transform and potentially grow in this down cycle.



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Increasing priorities over the next 12 months

Over the next 12 months, what activities will increase in importance within your organization?



Shown: Percentage of respondents who agree.
Source: Economist Intelligence Unit panel survey, Competing for growthsurvey of 1,200 leading companies' (September 2011).

Where are you now? – An honest assessment can help identify the beststrategies for creating sustainable and profitable growth



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