Technology Industry

Operating in a New Era With the Technology Industry

Technology is a multifaceted, influential and fluid industry whose executives must manage the art of being agile while focusing on operational excellence and meeting greater consumer demand. Our worldwide team of industry-focused assurance, tax, transaction and advisory professionals has the deep sector knowledge and technical experience to interpret the market and help you compete powerfully.

Key issues in today's technology environment include:

  • Cloud computing

    Is cloud computing transforming the industry?

    The IT services now known as cloud computing have been around for decades, but they never grew beyond a small fraction of total industry revenue. Now, however, their time has come: over the past few years, a dizzying array of hardware and software available as services over the internet has emerged.

    Consumers and businesses have embraced a multitude of cloud services, from mature sales force management services to email and photo editing to the latest smartphone applications and the entire social networking phenomenon. Further, researchers project an imminent inflection point in the adoption of cloud services by organizations both large and small.

    As cloud adoption becomes widespread, its characteristic of enhancing business agility is likely to lead to an increasing pace of change for all industries worldwide. Adding fuel to the interest in cloud computing is that cloud services advance “green” agendas: they allow fuller utilization of shared infrastructure capacity, thus consuming less power and lowering the carbon footprints of their users versus alternative IT approaches.

    Related content

    Cloud computing issues, impacts and insights

    Cloud computing issues, impacts and insights

    Cloud computing is a fundamental shift that will alter the technology industry power structure and undoubtedly change consumers’ habits and expectations. Make the most of it.

  • Social networking: creating a presence

    Some organizations are creating a presence on social networks to promote products and services and to communicate directly with their customers.

    • But when an organization creates a profile for this purpose, how does it define and communicate its privacy practices for the information it collects?
    • And how should employees who communicate with customers on an individual basis use the additional personal information available to them from their customers’ profile?

    These are all questions companies using social networks as a sales or promotion tool should be asking.

    Organizations also need to be aware that social media sites can be abused for fraud purposes and that the information that is collected by the site is not in the control of the organization and will likely end up “living” longer than the organization intends or expects.

    Policies and training are key 

    It is important that organizations develop and communicate thoughtful policies that address interactions among customers, employees and job candidates. 

    Merely disabling social network use in the workplace is not a sustainable solution 

    The reliance on these policies is especially paramount in an environment where regulatory requirements do not easily align with technology and its common uses. Awareness campaigns and training must accompany the policy changes.

    Related content

  • Information security in a virtual world

    Business is moving into the virtual world as more and more data is transmitted over the internet, and cloud computing, social networking and mobile devices become more prevalent.

    Our 14th annual Global Information Security Survey confirms that information security is one of the most important issues facing organizations today.

    Overall, we have identified three trends with a significant impact on the role and importance of information security:

    • Physical boundaries are disappearing as more business data is transmitted over the internet
    • The pace of change continues to accelerate
    • Companies are moving from the more traditional outsourcing contracts to cloud service providers

    Are you prepared for the risks?

    Related content

    EY - Privacy trends 2012

    Privacy trends 2012

    To achieve greater accountability, many organizations will have to rethink their approach to privacy.

    EY - Attacking the smart grid

    Attacking the smart grid

    Learn about the changing landscape in control system architecture and how to perform a penetration test safely and effectively to benefit your organization.

    EY - Mobile Device Security

    Mobile device security

    We explore methods to assess and mitigate the risks related to today’s most popular mobile device platforms and technologies.

    EY - Data loss prevention

    Data loss prevention

    The blurry line between work and personal use of data can result in leaks – unintentional or malicious. Learn to identify and address these leaks.

  • Getting information technology right

    Information technology functions need to strike a balance between risk and performance.

    But reality often falls short of this goal.

    That’s because IT’s influence on the business has evolved so quickly that many IT functions are still struggling with how to marry their technical expertise with a new business perspective.

    Top IT leaders are now facing broad challenges, including:

    • Increasingly complex IT and business operating models
    • Cost efficiency and transparency demands
    • New regulations and new forms of threat
    • Corporate responsibility expectations

    Our research suggests that successful firms are focusing on these key issues and formulating their response at the enterprise level.

    Learn more about getting IT right:

    Related content

    EY - Protecting and strengthening your brand

    Protecting and strengthening your brand

    As social media reinvents business relationships, we look at the rise of consumer media, understanding its risks, holistic social media governance, and brand protection.

    EY-Ready for takeoff - Preparing for your journey into the cloud

    Ready for takeoff - Preparing for your journey into the cloud

    Organizations are looking at cloud computing to increase effectiveness of IT initiatives, reduce costs, increase operational flexibility and generate a competitive advantage. Are you prepared?


    Keep pace with change using hybrid IT models

    CIOs increase their strategic value as IT becomes a more critical function in business strategy.

    EY - Advisory

    New risks redefine the role of the CIO

    The pace at which technology is changing is an ongoing challenge for CIOs and presents new risks.

    Bringing IT into the fold

    Bringing IT into the fold

    A coordinated, strategic response that addresses the dynamic nature of cyber-security and the rapidly changing operational technology (OT) environment demonstrates responsible risk management.

Related content

EY - What will it take to sustain e-commerce growth?

What will it take to sustain e-commerce growth?

We conducted a survey across India to understand the online buyer’s mind set. The report lists seven key points to sustain e-commerce growth.

EY - India vs. BRICs: the better e-commerce ecosystem

India vs. BRICs: the better e-commerce ecosystem

The whitepaper compares the ecommerce setup of BRIC countries and highlights key improvements areas for India to strengthen the sector.

EY-Indian electronics and consumer durables: a study

Indian electronics and consumer durables: a study

The growing consumer electronics market is a potential manufacturing hub. The report focuses on related growth drivers, supply ecosystem and challenges.

EY - Cloud adoption: redefining business

Cloud adoption: redefining business

Cloud is changing the way the business world operations. Enterprises will benefit from tying up with experienced service providers to draw full benefit.

Medical process outsourcing: an ASSOCHAM-EY study

Medical process outsourcing: an ASSOCHAM-EY study

Outsourcing in health care has picked up in the past few years, with India becoming the second-largest destination, after the US. Find out more.

Contact us

Contact a member of our Technology team.

Media Contacts

Lina Gokarn
+91 226 192 2356

Connect with us

Stay connected with us through social media, email alerts or webcasts. Or download our EY Insights app for mobile devices.

Pushing “Make in India” agenda in electronics and hardware

EY - Pushing “Make in India” agenda in electronics and hardware

The report discusses the roadmap for growth of the electronics industry and steps to make India a manufacturing hub.

Changing HR ecosystem in the new digital workplace

EY - Changing HR ecosystem in the new digital workplace

The human resource function plays a critical role in helping organizations navigate from “standard” to “innovative”. Take a look at the key trends driving their new agenda.

No reward without risk: governance, risk and compliance survey 2015

EY - No reward without risk: governance, risk and compliance survey 2015

We asked 1,196 participants how well they are managing risk and what they need to do to drive performance.

Strategic national measures to combat cybercrime

EY - Strategic national measures to combat cybercrime

Cybercrime has become a reality for organizations worldwide. We list seven key considerations that could help you build a strong foundation to counter cybercrime.