9th Dealer Satisfaction Index Survey
EY is pleased to announce the launch of the 7th Dealer Satisfaction Survey dedicated to dealers’ satisfaction with the work of automotive manufacturers (OEMs) in the Russian market. The survey, initiated by The Russian Automobile Dealers Association (ROAD), will be held from 9-30 September 2013. Aggregated results of the survey will be presented on 17 October 2013 at the fifth professional conference ROSAVTODEALER-2013 and our web site.
Traditionally, dealers are required to rate their satisfaction in the following areas of relations with automotive manufacturers:
- New vehicle sales
- After-sales service
- Advertising and promotion
- Dealership chain expansion and support
- Financial support
- Communications and feedback
Dealers officially representing OEMs in Russia are welcome to take part in the survey. Please contact Tatiana Anikeyeva or Alexandra Sapogova to get access to the survey questionnaire, which is available online.