11:30 a.m. Pacific standard time

Going public? CEOs, CFOs and board members share their lessons learned

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Session recap

 

Going public? CEOs, CFOs and board members share their lessons learned

6 tips for taking your company public
If an IPO is in your future, consider the advice shared during “Going public? CEOs, CFOs and board members share their lessons learned.”

  1. Don’t try to time the market. The booming IPO market is wonderful. But the decision to go public should be based primarily on your growth opportunity and your company’s readiness, according to Frank Addante of Rubicon Project. Peter Maag of CareDx, Inc. agreed, adding, “In January, we didn’t know where the market would be in July.”
  2. Don’t procrastinate setting up your audit committee. Get “qualified, competent” people, said Mike Kourey of Khosla Ventures. He suggested they include one sitting or recently retired CEO and CFO.
  3. Be aware of how an IPO can attract others. Going public may draw potential business partners, customers and talent. “And the financial stability of an IPO can help you retain key employees,” Maag said. Just be sure no one is operating under a “get rich quick” mentality.
  4. Get your road show right. Stephen Neeleman of HealthEquity, Inc. tested the first run-through of the road show with employees. “Do it. Revise it. Do it again,” he advised, and then put the final product on the road — and online.
  5. Communicate with your employees. Explain what an IPO means. Stress that stock prices go up and down. And review their responsibilities.
  6. Don’t let the IPO consume the CEO. While the CEO has an important role in the IPO process, Neeleman said that “the most important thing (the CEO) can do is to stay head down and focused on the business.” Added Kourey, “Let the CFO be the IPO ringleader if possible.”
Moderator

 

Joseph Link  speaks at EY Strategic Growth Forum

Joseph Link
Partner, Financial Services IPO Leader
Ernst & Young LLP

 

Speakers

 

Frank Addante speaks at EY Strategic Growth Forum

Frank Addante
CEO, Founder, and Chief Product Architect
Rubicon Project

 

 

Mike Kourey speaks at EY Strategic Growth Forum

Mike Kourey
Partner
Khosla Ventures

 

Peter Maag speaks at EY Strategic Growth Forum

Peter Maag
President & CEO
CareDx, Inc.

 

Stephen Neeleman speaks at EY Strategic Growth Forum

Stephen Neeleman
Founder & Vice Chairman
HealthEquity, Inc.