Brazil

EY - Brazil winner

Edgard Corona

Founder

Bio Ritmo
www.bioritmo.com.br | @BioRitmoOficial


Profile video

Edgard Corona believes that “nonconformity” best summarizes how the Bio Ritmo Group brands — Bio Ritmo and Smart Fit — have been designed. Bio Ritmo is a strong brand that has been in the Brazilian market for more than 20 years. Today it has become a fitness mall, with several fitness centers inside one fitness center. Smart Fit broke the market paradigm a few years ago, democratizing high-standard fitness with high-quality gyms, unique experiences and a fair pricing policy in Brazil and Latin America.