Theme 2: Getting closer to customers

New value propositions to strengthen relationships and increase wallet share

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C-suite’s major value proposition drivers

100% of captive finance executives selected bundled packages and alternatives to vehicle ownership.

80% of carmakers selected incentives and vehicle pricing.

More than 67% of carmakers and dealers selected demand for greater connectivity and infotainment.

More than 74% of suppliers selected ownership of innovation and platform consolidation at original equipment manufacturers.

EY - auto C-suite's value proposition drivers