• Share

Infographics and map

Explore the ten lessons learned from listening to foreign investors in Europe following the UK’s historic decision in the June 2016 EU Referendum

Learn more in: European attractiveness survey January 2017 Plan B … for Brexit: A boardroom view on investment and location strategies in Europe

 


 

Explore graphic and data snapshots from our attractiveness surveys key findings

EY - Attractiveness survey 2016
EY - Attractiveness survey 2016
EY - Attractiveness survey 2016
EY - Attractiveness survey 2016
EY - Attractiveness survey 2016
EY - Attractiveness survey 2016
EY - Attractiveness survey 2016
EY - Attractiveness survey 2016

Europe received 5,083 FDI projects, a new record. This is 14% higher than 2014

The year 2015 was a record year for Europe in terms of FDI. It received a total of 5,083 projects, registering a 14% growth over previous year. This is the third consecutive year of growth in projects. Europe's FDI appeal has remained resilient even in times of uncertain business environment and a variety of geopolitical risks.

EY - Attractiveness survey 2016
×

The number of FDI jobs increased to over 200,000 for the first time

The total number of FDI jobs created in Europe topped the 200,000 mark with a 17% rise from previous year to reach 217,666. Jobs were equally divided among WE and CEE regions. Manufacturing industry is the job engine for Europe and in 2015, it accounted for 62% of the jobs created.

EY - Attractiveness survey 2016
×

The UK, Poland and Germany account for 36% of total FDI jobs

The top three countries by jobs – the UK, Poland and Germany, together accounted for 36% of total jobs or 79,113 jobs in Europe. The UK retained its leadership as largest recipient of jobs (31,344), while both Poland and Germany jumped up two ranks to reach second and third place respectively in 2015.

EY - Attractiveness survey 2016
×

Germany saw continuous growth in the number of FDI projects over the last decade

Germany, which is the second largest recipient of FDI projects, received 946 projects (up 9%). Interestingly, Germany is the only country in Europe which has seen continuous growth in FDI projects in the past decade. Between 2006 and 2015, FDI projects have risen by a health CAGR of 22%. In 2015, nearly half (49% or 459) of the projects into Germany went into manufacturing industry.

EY - Attractiveness survey 2016
×

The UK, Germany and France, together received 51% of total FDI projects

The top three countries on the leader board as per FDI projects – the UK, Germany and France – together accounted for 51% of the total FDI projects or 2,609 projects. The UK extended its lead further with a 20% rise to 1,065 projects, while Germany followed closely with 946 projects (up 9%). France, however, was at a distant third place with 598 projects (down 2%).

EY - Attractiveness survey 2016
×

Fifty-four percent of FDI projects were intra-European

Fifty-four percent (or 2,751) of the FDI projects were originated within Europe only. Americas was the second largest investor in Europe with 1,300 projects and 61,809 jobs. While, European investors favored manufacturing industry, investors from Americas favored finance and business services. Asia-Pacific, the third largest investor, created 562 projects (up 13%) and 27,676 (up 15%).

EY - Attractiveness survey 2016
×

The UK the biggest increase in the past nine years

The UK saw a surge in FDI project this year with 1,065 projects, up 20%. This is the biggest increase seen in the UK in the past nine years. Finance and business services is the most attractive sector in the UK and received 496 projects, accounting for 47% of the total FDI projects into the UK. Greater London, considered as the financial hub of the world, received 406 projects out of which 272 were in finance and business services.

EY - Attractiveness survey 2016
×

The US created 27% of FDI jobs

The US created the most number of jobs in the Europe accounting for 27% of the total jobs. It invested in a total of 1,193 projects (up 8%) and created 58,437 jobs (up 9%). Finance and business services sector of Europe attracted 558 projects (up 12%) from the US, while manufacturing saw 468 projects (down 4%). Retail and hospitality sector saw a surge in projects from the US. It invested in 54 projects in the sector, an increase of 80% over the previous year.

EY - Attractiveness survey 2016
×