Although we are a business with a well defined market, we have an impact on a much wider community. This can range from the impact our advice and services have in society through to the impact we have at a very local level in the environment around our individual offices. We believe that we have a responsibility to make a difference to the wider society both through the financial support we can give to charities, the advice and knowledge we can provide to them and, importantly, the support and encouragement we can provide to our people to enable them to make their own commitment to the community.
The basis of our community investment programme is to support and encourage our people to make a difference in the communities in which they live and work, by giving them the opportunity to apply their time and talents to create positive change. To facilitate this, we support our people in contributing to charities and communities in a variety of ways: through providing paid volunteering leave, matched fundraising, payroll giving and making donations to charities in recognition of work our people do in their own time. Our people can use their community investment ‘entitlement’ to support charities and communities of their own choice or support the firm’s community partners.
The firm-organised opportunities we offer our people are focused around our key community partners – The Prince’s Trust, Education Partners, children’s charity NCH, and Comic Relief and Sport Relief. We do, however, also support a number of other charitable organisations which fit with our core approach, criteria and focus, including Business in the Community, TaxAid, Mango and Crisis.
As an organisation we also strive to make an impact in the areas of education and entrepreneurship, particularly amongst young people.
Education, both formal and informal, is a critical factor in any individual achieving their potential. In recognition of the important role schools play in the development of young people and as focal points for local communities, we are committed to developing sustainable partnerships with state schools in deprived areas. We aim to make a difference by supporting pupils and teachers, as well as by contributing to the school’s management. We also seek to support their physical environment where appropriate.
Entrepreneurs benefit their communities by creating jobs, growing their economies and making their local communities more vibrant. We believe, therefore, that by supporting young entrepreneurs (by developing their thinking around enterprise and their business skills) we can make a difference to the wider community, both now and over the longer-term. Social entrepreneurs and entrepreneurial charities can also be supported through the time and advice we can give.
We are members of the London Benchmarking Group and using its measurement model, our overall contribution to the community in our financial year to June 2007 was more than £2.7m. This covers cash, time and management costs. Please click here for a financial breakdown of our contribution.
This overall contribution of £2.7m translates into over 1.4% of our pre- tax profits being donated to charitable causes as per the London Benchmarking Group’s definition.
Working with community organisations
Key to supporting our people in making a difference to the community is our relationship with a small number of community organisations. We have built significant community partnerships with four organisations:
and support a number of other key community organisations:
Community partnerships
Working with our community partners ensures we can offer all of our people a diverse range of opportunities throughout our UK locations. It allows us to build long-term sustainable relationships with our partners, enabling us to provide high value support.
Recent success and performance
We have had a very successful 2006/07 financial year in Community Investment. Highlights range from an increase in the number of hours volunteered in the community by our people; the establishment of Profitunity! (our joint initiative with The Prince’s Trust) as a key graduate recruitment programme; winning a national award for our Education Partnership programme; and the introduction of Learning Through Community Investment – a programme which formally recognises skills development opportunities for our people through community activities.
What success looked like in 2006/07:
Our community investment targets
Our community targets, to be met by June 2008, are to:
| Breakdown of key performance indicators and targets for 2007/ 08 | |||
| 05/06 | 06/07 | 07/08 | |
| Total community contribution target (achieved in brackets) | £1.8m (£2.4m) | £1.9m (2.7) | At least 1% relevant profits |
| Target no. of volunteer hours (achieved in brackets) | 10,000 (12,500) | 10, 000 (20,000) | tbc* |
| % of our people engaged in volunteering | 12 | 18 | 25 |
| % of notional pre-tax profit donated | Over 1% | Minimum of 1% | Minimum of 1% |