EY Entrepreneur Of The Year
Tips to get your application noticed
A strong, well-written nomination is powerful and compelling to the judges. Consider these points when completing the nomination form:
- Tell your story: This is all about one of the most prestigious business awards in the country. Humility has its time and place — this isn’t it. Write your narrative in the third person. It’s easier to be creative and expand on what you’ve done when you write from this perspective.
- Understand the evaluation process: Focus on the criteria the judges look for.
- Make it engaging: Your story should be truthful, vivid and engaging. Make it stand out. Have a PR team? Put them to work.
- Be concise: Keep to the word count. Brevity is a virtue here.
- Demonstrate results: You can’t measure dreams, but you can quantify growth. Use specific numbers, percentages and statistics.
- Compare yourself to others: How do you stack up to the competition and differentiate yourself in the market? Convey those factors, remembering that judges may be unfamiliar with your industry.
- Persuade: Convince the judges that they’re reading about a real winner. Be authentic. Be enthusiastic.
- Polish and edit: Write it. Take a break. Then go back and read it with fresh eyes, changing what you need to make it shine.
- Be on time: Nomination submissions are due with a firm deadline of 28 April 2017.