As an Executive Director in EY Americas Financial Services Marketing Transformation practice, Pamela focuses on improving marketing and distribution effectiveness through strategy, customer experience, insights and technology. She aligns sales and marketing priorities to create efficiencies, productivity lift and improve overall client relationships to impact asset gathering.
With a career that has been shaped by “client first” advocacy, Pamela is a growth strategist and change enabler who brings over 25 years of industry experience to EY clients.
Before EY, Pamela founded a strategy consulting firm and was the CMO for a niche asset manager. She started her career at a storied asset manager with roles in investments, marketing and institutional sales. She was head of client experience and field enablement for a retirement services firm and launched an award-winning advice platform to over 2 million clients.
Pamela holds an MBA in Strategy and Marketing from Emory University, Goizueta Business School.
How Pamela is building a better working world
“I have been fascinated by finance and financial literacy programs since high school. My entire career has focused on helping people build and realize their financial dreams. I have always been a fan of paying it forward as I have been influenced and guided by so many tremendous role models. Helping younger generations, including kids in grade school, understand the value of disciplined savings plans and diversified investment strategies is a personal mission.”