Tackling transformation fatigue
It can be easy to confuse the transformative mindset with business transformation. At EY, we often see a genuine desire to transform become a complex technology implementation program. Often the project takes years to implement, by which time technology – and indeed the world – has moved on.
Now, in a year of unprecedented disruption, people are ready for change. But having lived through 30 years of failed business transformations, people are also much more critical of the change process. They are also tired of “innovation theatre”, one-off accelerator programs and central innovation teams that impose their ideas on colleagues who just wants to get on with their day jobs.
The best antidote to transformation fatigue is to build an A-team and a company culture focused on innovation. This team is responsible for experimentation, not driving project implementation. This is a clear differentiator underpinned by a very different mindset.