In June 2023, the world’s leading entrepreneurs gathered in Monaco for EY World Entrepreneur Of The Year™, the ultimate global competition for entrepreneurs. Thought leaders from EY Tech University and the EY Luminary Network led interactive “Future of” sessions to discuss critical business challenges and today’s hot-button issues that will greatly impact our collective future.
Pascal Finette, CEO at be radical, spoke on the Future of Technology and how leaders can decode the future, disrupt their industries and transform their businesses. Below are key takeaways from Pascal’s presentation to prepare for the future of technology.
What are the signs of “state change” companies can use to pivot?
“Many businesses today are relying on traffic coming from search engines. With AI, your customer is using search in a different way because they’re now using ChatGPT, and that’s going to completely disrupt a business reliant on search. That's a state change,” Pascal says. He explains how to identify and exploit state changes.