In any business transformation, there are so many ‘unknown-unknowns’ that it’s impossible to have all the best answers on an ongoing basis without first examining whether you are asking the best questions.
How can senior executives and board directors prioritize creating the conditions and culture that encourage better questions to consistently get to better answers?
In this episode of The Better Question podcast, host Juliette Foster is joined by Hal Gregersen, Executive Director, MIT Leadership Center and Senior Lecturer in Leadership and Innovation; and John Rudaizky, EY Global Brand and Marketing Leader.
Guests discuss what better, catalytic questions are; their criticality for business leaders in the transformative age; and how to generate them to get to better answers and drive competitive advantage through innovation, growth mindsets, and trust.
Learning outcomes
- For any business leader operating on the edge of the unknown – which is the prevalent position in the Transformative age – questions are mission critical.
- Focusing on asking better questions upfront is the way to get to better answers – one drives the other. This process requires confidence; hard, deep analysis work; and a reframing to uncover new solutions.
- Questions are a powerful, galvanizing way to drive purpose in both individuals and organizations.
- Fostering the questioning capacity of human beings is critical to us for flourishing in a world where AI has deep influence.
For your convenience, full text transcript of this podcast is also available. Read the transcript.
Presenters
Juliette Foster
Business journalist
John Rudaizky
EY Global Brand & Marketing LeaderPodcast
Episode 08
Duration 18m 11s
In this series
Series overviewHow can questions be a source of competitive advantage?
Episode 08
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EY Global Brand & Marketing Leader
How can more women become architects of the digital world?
Episode 07
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EY Global Center for Board Matters Leader and Asia-Pacific Networks Leader
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Digital and Business Disruption leader | Global Markets
