Building adaptive digital enterprises in TMT

Companies must drive innovation across the business, striving to create a culture that continually improves the customer experience.

When it comes to dealing with digital disruption, companies in the technology, media and entertainment, and telecommunications (TMT) sectors may be further along than most other organizations. But they must also compete with those born in the digital era and be creative in developing the right customer experience (CX) strategy using technology, analytics and a host of innovative channels.

Competition is constantly emerging from new places, customer expectations are evolving and the range of issues that TMT companies face are multiplying exponentially. Use our insights to help weather unexpected volatility and the evolving digital landscape and create a more relevant, compelling CX.

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