How to reinvent your M&A and post-merger integration strategy

Play video
3 minute read 9 Oct 2018
By

Mitch Berlin

EY Americas Operational Transaction Services Leader

Dedicated to finding and capturing the most value from every transaction. Passionate advocate for diversity and inclusiveness as the cornerstones of successful teams and businesses.

3 minute read 9 Oct 2018

Learn how digital is disrupting M&A and integration and how your business can adapt.

In this video, Mitch Berlin and Sid Khosla of EY explain how big data, analytics, cybersecurity, cloud computing and social media can play a role in developing a strategic and successful M&A diligence program and integration plan.

Don’t overlook big data when planning your M&A and integration strategy. By revisiting your M&A programs and challenging your old way of doing things, you can find new ways to leverage big data to take advantage of all available information, and make more informed decisions and more accurate valuations.

And by using analytics to monitor social media, you can also access real-time information on how a target is perceived by customers and its marketplace. Any M&A due diligence should now include gathering and synthesizing this information to help inform your decision and plan first steps after the close.

Once you’ve closed on the deal, you can also leverage cloud services to integrate your applications and data faster. This means you can realize synergies faster, rely less on seller services and reduce your risk because you are now hosting your own data applications.

Summary

By leveraging big data, transaction analytics and social media data, you can make investment decisions better and faster.

About this article

By

Mitch Berlin

EY Americas Operational Transaction Services Leader

Dedicated to finding and capturing the most value from every transaction. Passionate advocate for diversity and inclusiveness as the cornerstones of successful teams and businesses.