4 minute read 29 Sep 2020
Intelligent automation in oil and gas industry

How is intelligent automation improving performance and optimizing costs in the oil and gas industry?

By Sandeep Parikh

EY India Intelligent Automation Leader

Sandeep is a Partner in Business Consulting, leading the intelligent automation practice for EY in India.

4 minute read 29 Sep 2020

Show resources

The impact of intelligent automation on the workforce is a topic of wide interest for oil and gas leaders.

The oil and gas industry is facing an unprecedented challenge today with the demand for oil picking up sluggishly across the globe in an oversupplied market, amidst an economy severely impacted by the COVID-19 pandemic. Oil and gas organizations need to confront key issues on multiple fronts as the global economy slowly picks up momentum from a hiatus caused by the pandemic: from resuming operations and ensuring employee wellbeing to optimizing operating costs and managing working capital shortages. The current situation adds to the existing historical issues and challenges faced by the industry, like controlling emissions, managing an ageing workforce, and dealing with extreme price volatility.

In these tumultuous times, digital transformation has become a linchpin of the long-term strategy for oil and gas players. As per a recent EY survey, around seventy five percent of industry executives are already implementing digital transformation initiatives like intelligent automation to optimize operations. Comprising of technologies like robotic process automation (RPA), machine learning (ML), computer vision, natural language processing and generation (NLP and NLG), the promise of intelligent automation goes far beyond cost reduction. It is helping organizations in effective asset utilization and production performance, thus boosting profitability, improving customer and employee experience, enhancing employee safety and ensuring better compliance.

Historically, oil and gas players have been early technology adopters, especially Internet of things (IoT) driven instrumentation in its operations. Digital enablers like intelligent automation offer tremendous potential to consume and leverage the vast quantity of data generated through IoT devices and derive valuable insights. It also enables a truly well-connected digital ecosystem. Oil and gas companies are now realizing significant value through intelligent automation across upstream, midstream and downstream operations.

Our experience in driving intelligent automation led transformation of a leading downstream player:

Robotic process automation in oil and & gas industry

The upstream value chain has largely been characterized by high capital intensity and complex field activities. Improved efficiency in exploration, return on assets and employee safety are key priority areas for oil and gas players. Using customized ML algorithms and artificial intelligence (AI) led models, oil and gas companies can screen and identify optimum acreage opportunities, enhance subsurface modelling and drilling performance. What is fundamental to intelligent automation’s success is its ability to integrate disparate technologies, break down information silos and analyze a vast quantity of data at rapid pace. An intelligent automation solution can integrate traditional well modelling applications with cutting edge analytics data engine to generate insights which can then assist in decision making for field engineers. A connected eco-system enables seamless information flow through AI led conversation BOTs and search optimization engines for field staff.

Akin to upstream value chain, the midstream and downstream activities are also witnessing an increased adoption of intelligent automation technologies. Inventory management, contract management, plant equipment downtime management, logistics monitoring and coordination are some of the use cases where intelligent automation can make positive impact. Conversation automations enabled by technologies like NLP and NLG add significant value in marketing and sales processes in oil and gas organizations. These connected technologies across conversation, vision and intelligence have now become mission critical for most organizations during current COVID-19 crisis, as the need for remote operations increased substantially.

Oil and gas players have for long strived to minimize the adverse human, environmental and social impact that industry emissions create. There have been several accidents in this regard that have resulted in huge financial and reputational losses for many energy players. Intelligent automation can enable continuous monitoring of hazardous emissions and leverage predictive analytics to get data-driven forecasts of emissions. It can seamlessly forewarn EHS (environment, health and safety) personnel in case emission forecasts are expected to breach predetermined thresholds. This transforms the EHS function from being reactive to being proactive in its approach towards managing hazardous emissions.

The impact of intelligent automation on the workforce is a topic of wide interest for oil and gas leaders. Traditionally believed to be a cost reduction driver only, it is often perceived negatively due to the digital anxiety. However, what differentiates intelligent automation from other mainstream technologies is its proximity with business functions. With advent and prevalence of low code AI and citizen development practices, intelligent automation is set to become a truly transformational tool in the hands of the oil and gas workforce. This paves the way for a paradigm shift in the knowledge and skills of the larger organizational workforce. As a result, it is a win-win proposition for oil and gas leaders to reap immediate cost and efficiency benefits, while upskilling the larger workforce for long-term future readiness.

Summary

As oil and gas industry leaders chart out the strategy for future, digital is going to be high on the agenda. With a direct impact on bottom lines and a transformational effect on overall energy operations, intelligent automation has proven its promise of being a major driver of digital transformation. As the sector faces its moment of truth in the current circumstances, it might be an opportune moment for oil and gas leaders to embrace intelligent automation and catalyse a holistic change across the industry.

(This article was first published on ET Energy World on 25 September 2020. Contributors to this article include Shikha Gera, Mayank Gaur and Rinil Khatri.)

About this article

By Sandeep Parikh

EY India Intelligent Automation Leader

Sandeep is a Partner in Business Consulting, leading the intelligent automation practice for EY in India.