The better the question
Meeting changing customer needs? Growing the bottom line?
Moving from paper-based records to a digital platform
A leading Australian financial planning and pension administrator wanted to introduce new digital technology and core software systems to reduce costs, provide better customer service and equip it to take advantage of new market opportunities.
The company provides financial and retirement advice services, as well as managing administrative functions such as record-keeping, reporting and customer interaction for one of Australia’s largest superannuation (company pension) funds.
“The company was established pre-internet, and many of its systems and processes were manual and paper-based,” explains Jeff Hall, Director, EY Wealth & Asset Management Advisory Practice.
“Part of our brief was to help digitize, standardize and simplify the business to be more efficient in its operations. The project entailed a massive transformation that required integration across the whole business.”
The better the answer
Meeting fast-evolving customer needs
Introducing real-time access to fund performance via mobile devices
Our client was facing a number of challenges. A deficiency in IT investment and strategy over the years had left a legacy of outdated and non-integrated systems, making it difficult to offer customers a consistent and coherent experience. Having to update these different IT systems to reflect frequent regulatory changes was leading to escalating costs and complexity.
The business also wanted to be better positioned to keep pace with evolving customer expectations, such as the demand for “anytime, anywhere” access to fund performance and other information via mobile devices. To meet these expectations and develop innovative new offerings, our client needed easy access to data including customers’ records, files and previous interactions.
We began by helping the business to finalize its choice of software vendors. We then provided support with implementing the technology and getting the new, streamlined operating model up and running.
The project was a success, with our client able to reduce administrative costs and exploit enhanced digital capabilities. The integrated digital system now provides instant access to documents and files, allowing many more activities to be dealt with online.
In turn, this means investors benefit from lower fees, increased transparency and more control over their retirement income. They are able to track investment performance and explore ways to grow their pension pot to meet specific goals.
“The business is now well placed to grow in a competitive marketplace, where customer service is a key differentiator,” says Hall.
The better the world works
Providing the client with the right tools
Our knowledge of the superannuation industry and working style delivered results
Our team has deep experience and understanding of the wealth and asset management industry, and specifically, the superannuation industry. Our client also valued our collaborative style, which fit well with its own culture, allowing us to work closely and flexibly together.
“We put the right team, framework and tools in place, making it easier for our clients to do whatever they need to do. We give them a strong basis to innovate from,” says Hall.
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