Photographic portrait of Brenda Mäder
Uncertain times also offer the chance for radical transformation.

Brenda Maeder

EY-Parthenon Partner, Turnaround and Restructuring Strategy, Ernst & Young AG

Passionate about transformations and how to win in markets marked by high volatility, especially in the space of consumer products and retail.

Brenda is a Partner at EY-Parthenon in the Turnaround and Restructuring Strategy Practice in Switzerland. She supports clients in special situations, ranging from transformations to restructuring.

Prior to joining EY-Parthenon, Brenda managed a French fashion and retail company as its COO. Before that, Brenda worked in consulting, with focus on turnaround and strategy projects in the consumer products and retail sector.

Brenda has studied and lived in Switzerland and France and holds a Master of Arts in Banking and Finance from St. Gallen University.

How Brenda is building a better working world

"I emphasize fostering a discussion culture based on mutual understanding, respect and challenge. I am convinced that the results we achieve for clients become better if we challenge each other in a fair way, especially in critical situations of transformation and change. To me, a sound discussion culture is one key to success."

Contact Brenda