Press release

20 Dec 2021 Dubai, AE

EY MENA expands consulting services with the addition of a team from PACS

Dubai, 20 December 2021: EY MENA announces the addition of the team from Pinnacle Advisory and Consulting Services (PACS), a regional management consulting firm that is specialized in business transformation, strategy execution, and team enablement.

Press contact
Lamice Murshid

EY MENA Brand, Marketing and Communications Leader

Brand and communications strategist. Imaginative storyteller. Believer in of the power of diversity as a key ingredient of creativity and innovation. Adventurous travel partner. Loving mother.

  • 17 members from PACS, a regional consulting firm, have recently joined the EY MENA Consulting practice

EY MENA announces the addition of the team from Pinnacle Advisory and Consulting Services (PACS), a regional management consulting firm that is specialized in business transformation, strategy execution, and team enablement.

The 17 members from PACS team have recently joined the EY MENA Consulting practice and will be based in the Kingdom of Saudi Arabia and the United Arab Emirates as they serve the region. They bring with them expertise in strategy execution, digital and business transformation, organization and human resources, and operations.

PACS founding members Elie Barnaba and Roger Kastoun will be joining the EY MENA partnership.

Abdulaziz Al-Sowailim, EY MENA Chairman and CEO, says:

“The EY NextWave strategy and ambition is to deliver long-term value to clients, people, and society through innovation. The addition of this team from PACS into our consulting practice is not only a financial investment, but one in talent, knowledge, and niche capabilities that will help drive growth for EY and its stakeholders. We are proud to welcome the team from PACS to EY so that together we can continue to work towards our purpose of building a better working world through our Transformation Realized framework.”

The EY Transformation Realized framework is centered around three core drivers of business value: customer and employee centricity, technology at speed to meet client requirements and expectations, and innovation at scale.

Wasim Khan, EY MENA Consulting Leader, says:

“The ongoing COVID-19 pandemic has accelerated the digital transformation of our clients across all industries – changing both customer and employee expectations around their experiences. The nature of work is quickly evolving, and with that comes the demand to be more innovative, agile, and collaborative. At EY, we look at how we can support organizations through the deployment of technology and data to integrate functions and enable new business models seamlessly.”

“The addition of the team from PACS to the MENA Consulting practice is part of an internal workforce transformation that will allow us to expand EY offerings and fortify our capabilities in business transformation. By placing humans at the center of all that we do, leveraging technology, and enabling innovation, our clients will find themselves reframing their organizations to realize long-term value for people, business, and society as a whole.”

The combined industry experience of the PACS team members includes working with the public sector, family businesses and SMEs, education, financial services, and energy and utilities.


Notes to Editors

About EY

EY exists to build a better working world, helping to create long-term value for clients, people and society and build trust in the capital markets.

Enabled by data and technology, diverse EY teams in over 150 countries provide trust through assurance and help clients grow, transform and operate.

Working across assurance, consulting, law, strategy, tax and transactions, EY teams ask better questions to find new answers for the complex issues facing our world today.

EY refers to the global organization, and may refer to one or more, of the member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK company limited by guarantee, does not provide services to clients. Information about how EY collects and uses personal data and a description of the rights individuals have under data protection legislation are available via EY member firms do not practice law where prohibited by local laws. For more information about our organization, please visit

The MENA practice of EY has been operating in the region since 1923. For over 97 years, we have grown to over 7,500 people united across 21 offices and 16 countries, sharing the same values and an unwavering commitment to quality. As an organization, we continue to develop outstanding leaders who deliver exceptional services to our clients and who contribute to our communities. We are proud of our accomplishments over the years, reaffirming our position as the largest and most established professional services organization in the region.

This news release has been issued by EYGM Limited, a member of the global EY organization that also does not provide any services to clients.

© 2021 EYGM Limited.
All Rights Reserved.