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How the Middle East tackles the evolving digital risk landscape for 2025

In 2024, the Middle East actively managed emerging trends in the rapidly changing digital risk landscape.


In brief:

  • The UAE leads with ethical AI standards to mitigate GenAI risks along with Middle East's tech boom in 2024.
  • Third-party risk management (TPRM) and zero-trust adoption in 2024 elevate supply chain security.
  • In 2025, artificial intelligence (AI) will drive risk management in the Middle East with a focus on financial services, energy and health care sectors.

As 2024 draws to a close, the Middle East has firmly established itself as a hub for digital transformation. Governments and businesses alike have embraced emerging technologies to drive economic growth, foster innovation and elevate citizen experiences. However, with this rapid evolution comes a pressing need to address unique and evolving digital risks.

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Chapter 1

Key developments in 2024

The Middle East is stepping up to deal with digital risk challenges.

  1. GenAI risks on the rise

    The Middle East witnessed unprecedented growth in the adoption of GenAI, particularly in countries like the UAE and Saudi Arabia. While businesses leveraged these technologies to enhance operations and decision-making, significant-risks emerged, including deepfake scams targeting financial institutions and misinformation campaigns driven by artificial intelligence (AI). Regulators across the region began developing ethical AI standards to address these challenges. For instance, the UAE Council for Artificial Intelligence launched initiatives aimed at promoting the use of responsible AI, aligning with global frameworks such as the EU’s AI Act and Singapore’s AI Governance Framework.

    Use case: AI-driven risk management in financial services

    A leading financial institution in the UAE deployed AI algorithms to monitor and mitigate real-time risks. By leveraging predictive analytics and automated threat detection, the bank significantly reduced incidents of fraud and improved its ability to respond to emerging threats.

  2. TPRM gains momentum

    The region’s growing reliance on interconnected business ecosystems expanded, so did the threats to supply chain security. Organizations across various industries recognized the critical need for Third-Party Risk Management (TPRM), with several pioneering tech-enabled pilots to address vulnerabilities and increase resilience. These efforts have set benchmarks for the best practices in managing supply chain risks and setting a new standard for supply chain resilience.

    Use case: zero-trust architecture in Saudi Arabia’s energy sector

    An energy company in Saudi Arabia adopted zero-trust principles, integrating identity management systems and real-time monitoring to mitigate third-party risks. This initiative enhanced the resilience of critical infrastructure and set a benchmark for other industries.

  3. Regulatory frameworks take a leap forward

    The year 2024 marked significant progress in data privacy and cybersecurity regulations across the GCC. Governments introduced enhanced frameworks emphasizing transparency, accountability and risk-based approaches. Saudi Arabia launched its National Cybersecurity Strategy 2.0, emphasizing risk-based approaches, while the UAE strengthened its Personal Data Protection Law (PDPL), signaling the region’s shift toward  globally aligned digital risk governance. These regulatory advancements align with global practices, such as the EU’s General Data Protection Regulation (GDPR) and Australia’s Cybersecurity Act, reflecting the region’s ambition to create a safe and trusted digital ecosystem that supports economic growth while safeguarding citizens and organizations from the escalating risks of the digital age.

    Use case: UAE’s PDPL implementation

    The UAE government mandated stricter data protection measures, including encryption and regular audits. Businesses adopted compliance management software, resulting in increased trust in digital services and better alignment with international standards.

  4. Critical infrastructure remains a target

    The Middle East remains one of the most targeted regions globally for cyber attacks on critical infrastructure in 2024, particularly in sectors such as energy, water and transportation. The strategic importance of the region’s natural resources and its role as a global energy hub makes it a prime target for ransomware and cyber espionage attacks. High-profile incidents highlighted vulnerabilities in industrial control systems (ICS) and operational technology (OT), with attackers exploiting legacy systems, insecure remote access points and third-party dependencies. In response, governments prioritized investments in zero-trust architectures, real-time threat intelligence platforms and cyber resilience drills to safeguard vital national assets. This mirrors the global best practices seen in countries like the US and Japan.

    Use case: A smart city cybersecurity framework in KSA

    This unique project integrated advanced Internet of Things (IoT) networks and AI-driven management systems while implementing zero-trust principles to secure its digital infrastructure. This approach ensured uninterrupted services and demonstrated how smart cities can safeguard against evolving threats.

  5. Focus on digital resilience in smart cities

    As ambitious smart city projects evolved in the region, ensuring digital resilience has become a priority. Cyber-physical systems, such as IoT networks, required enhanced safeguards to prevent breaches and ensure uninterrupted services. The UAE’s Dubai Cyber Index has emerged as a model for measuring cybersecurity readiness in such environments, setting a standard for smart cities worldwide.
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Chapter 2

Looking ahead: predictions for 2025 in the Middle East

The digital risk landscape in the Middle East will continue to evolve as technology adoption accelerates.

The predictions for 2025 are:

  1. AI-driven risk management gains traction

    With AI now integral to businesses, its use in digital risk management will expand. Governments and enterprises will deploy AI to monitor real-time risks, particularly in financial services, energy and health care sectors.

  2. Preparing for the quantum era

    The region’s emphasis on innovation will lead to greater awareness of quantum computing risks. Key players in banking and defense will start piloting quantum-resilient cryptography to future-proof their systems.

  3. Convergence of cybersecurity and national security

    Cybersecurity will continue to be recognized as a national security priority. Regional governments will increase investments in talent development, launching specialized programs to build the next generation of cybersecurity experts.

  4. ESG and ethical AI integration

    As the Middle East seeks global leadership in sustainable development, organizations will integrate environmental, social and governance (ESG) considerations into digital risk strategies. Ethical AI practices will become central to ensuring whether the technology aligns with regional values and global standards.

  5. Building a culture of digital responsibility

    The Middle East will expand initiatives to foster digital responsibility and empower individuals to navigate the online world securely and ethically. Interactive platforms and gamified training in Arabic and English will create a digitally resilient and informed society.

  6. Public-private partnerships (PPP) strengthen resilience

    Collaborations between governments and enterprises, such as the UAE’s shared-risk intelligence platforms and cybersecurity task forces, will play a pivotal role in managing digital risks. These partnerships will drive innovation in AI-powered risk management, ensuring the region’s ecosystems remain secure.

 

The Middle East is venturing into 2025 as a leader in digital transformation and with leadership comes responsibility. To balance innovation with security, the region must continue prioritizing collaboration, regulatory evolution and talent development. By embedding resilience and trust into its digital fabric, the Middle East can address today’s risks pave way to a future where technology empowers and protects all.

Summary

In 2024, the Middle East took significant strides in digital transformation, tackling the evolving challenges of digital risks head-on. The year saw a surge in GenAI adoption and a heightened focus on managing third-party risks. There was also notable progress in strengthening data privacy and cybersecurity regulations. With an increase in cyber attacks in sectors such as energy, water and transportation, the region ramped up security protocols for critical infrastructure. Ambitious urban technology projects prioritized resilience, influencing global standards. The collective efforts in innovation, security, and cooperation set the stage for the Middle East's continued leadership in digital transformation into 2025. 

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