CEO, Goldbell Financial Services
Alex Chua, CEO of Goldbell Financial Services (GBFS), is an inspiring entrepreneur on a mission to impact local SMEs positively.
With the vision to extend value and provide comprehensive service to clients, Alex built a suite of loan solutions and turned GBFS into one of Singapore's fastest-growing non-bank financial institutions for SMEs. Always looking to innovate, he has further strengthened the ecosystem by founding the Goldbell Evolution Network, a Monetary Authority of Singapore-regulated private debt investment platform, and Polaris, a launchpad for growth acceleration through co-creating financial solutions that generate additional revenue streams and economic sustainability.
Prior to GBFS, Alex spent the first half of his career as a banker at JP Morgan Hong Kong as the Head of Equity Derivatives Retail Structured Products Distribution Southeast Asia. He currently sits on the board for Food From The Heart and is part of the Youth Business Affairs Committee of the Singapore Chinese Chamber of Commerce and Industry.
About Goldbell Financial Services
Goldbell Financial Services (GBFS) is a subsidiary of Goldbell Group, Singapore's largest commercial vehicles and industrial equipment distribution and leasing company.
GBFS is a fast-growing non-bank financial institution established to finance the visions of SMEs through innovative capability-enhancing financing solutions and it has funded more than S$1b cumulatively (as at 31 Mar 2021). GBFS' ecosystem includes a Monetary Authority of Singapore-regulated private debt investment platform, Goldbell Evolution Network and Polaris, which is a launchpad for growth acceleration through co-creating financial solutions that generate additional revenue streams and financial sustainability.
GBFS is one of the participating financial institutions in Enterprise Singapore.