Ying Shan leads social media campaigns and initiatives, and also manages media relations for EY in the areas of advisory, digital and talent services in Singapore.
She works closely with the business to understand the impact of emerging technologies and disruptive forces in the transformative age. She supports business leaders to develop forward-thinking thought leadership and deploy content across the channel mix of communications.
Prior to joining EY, she has led regional marketing campaigns and conducted marketing and social research for government agencies and multinational companies.
She has earned a Bachelor of Business degree majoring in Finance and Marketing, from the Singapore Management University.
How Ying Shan is building a better working world
Ying Shan volunteers with her local church and their affiliated organizations. She applies her writing skills to contribute to their newsletter and her experience with events to help run events.