Ying Shan leads social media campaigns and initiatives, as well as manages media relations for EY in the areas of consulting, digital and talent services in Singapore.
She works closely with the business to understand the impact of emerging technologies and disruptive forces in the transformative age. She supports business leaders to develop forward-thinking thought leadership and deploy content across the channel mix of communications.
Prior to joining EY, she led regional marketing campaigns and conducted marketing and social research for government agencies and multinational companies.
She holds a Bachelor of Business degree majoring in Finance and Marketing from Singapore Management University.
How Ying Shan is building a better working world
Ying Shan volunteers with her local church and its affiliated organizations. She applies her writing skills to contribute to its newsletter and her experience with events to help run events.