EY-Nottingham Spirk Innovation Hub

Empowering people to redesign manufacturing for a better working world

The EY-Nottingham Spirk Innovation Hub is an immersive, collaborative space in Cleveland, OH and a hub for virtual experiences, where processes are reimagined, products and services are prototyped, and businesses can relentlessly innovate to create a better working world.

We help our clients explore the development of a sustainable production ecosystem through the lens of human behavior. Because when technology serves humanity, everyone benefits.

Manufacturers are facing disruption on an unprecedented scale. New sources of competition are challenging old business models. As products are transformed into services, manufacturers must understand their customers better — or risk losing them. Smart factories are becoming the norm, even as the definition of a smart factory continues to evolve. At the same time, the pressure to reduce costs increases every year. There has never been a more urgent time for EY clients to revolutionize their manufacturing processes, supply chains and workforces. And this is where the  EY-Nottingham Spirk Innovation Hub can help.

Where is your company now and where do you need to go?

Joined by an ecosystem of manufacturing and technology alliances, the EY-Nottingham Spirk Innovation Hub accelerates progress toward a future of smart commercial ecosystems serving business, people and production.

Key contacts

Jerry Gootee

Jerry Gootee

EY Global Advanced Manufacturing Sector Leader

"Manufacturing is poised to play a pivotal role in shaping the economy for the next decade and beyond. If the industry can strengthen its innovation vision and embrace the reality of end-market disruption, the opportunities are endless." 
Mark Heidenreich

Mark Heidenreich

Ernst & Young LLP Supply Chain and Operations Executive Director

"It’s the customers of customers who are often driving innovation as we search for solutions to support their needs. Understanding the end customer and in turn end market is where the true innovation takes place."
Sachin Lulla

Sachin Lulla

EY Advanced Manufacturing & Mobility, Global Digital Strategy & Transformation Leader

"Approaching ideas with a fresh lens will allow you to capitalize on the disruption ahead. Be ready to revisit ideas you’ve tried before and be ready to hear from individuals from all facets of the company. "

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