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The emerging role of finance in purpose-led organizations

In this episode of The Better Finance Podcast, Kris Pederson, EY Americas Governance Leader, joins podcast host Myles Corson to discuss strategic and purpose-led transformation and the importance it has in communicating long-term value.

Related topics Purpose

Key takeaways

  • Successful organizations have a unique purpose that gives focus and meaning to everything they do. That purpose is well articulated, aligned, and activated within the organizations.
  • Purposeful companies hire and retain the best employees. A 2013 study shows that employees are three times more likely to stay with a purpose-led organization.
  • Purposeful companies attract, satisfy and engage customers better. EY research shows that 72% of customers would recommend a company with purpose and 89% of customers believe a purpose-driven company will deliver the highest quality products and services.
  • Corporate purpose supports the communication of the long-term value particularly with intangible strategic assets such as loyalty, trust, brand, employee engagement, sustainable resourcing and manufacturing and green environmental programs.
  • The finance function is at the center of measuring and reporting long-term value.

Presenters

Myles Corson
EY Global and Americas Strategy and Markets Leader, Financial Accounting Advisory Services
Kris Pederson
EY Americas Center for Board Matters Leader

Podcast

Season 2, Episode 6

Duration 20m 29s

In this series

Series overview
(Event List - Manual)

The emerging role of finance in purpose-led organizations

Kris Pederson, EY Americas Governance Leader, discusses purpose-led transformation and its importance in communicating long-term value.
Podcast

Season 2, Episode 6

Duration
20m 29s

Presenters

Myles Corson

EY Global and Americas Strategy and Markets Leader, Financial Accounting Advisory Services

Kris Pederson

EY Americas Center for Board Matters Leader

Digital transformation: the role of the CFO

John Murphy, EVP and CFO at Adobe Inc. joins EY’s Myles Corson to discuss the role of the CFO in enabling digital transformation.
Podcast

Season 2, Episode 4

Duration
19m 46s

Presenters

Myles Corson

EY Global and Americas Strategy and Markets Leader, Financial Accounting Advisory Services

How Emerging Tech is Evolving the Finance Function

In this episode, EY's Myles Corson and Emerging Technologies Leader, Chris Mazzei, discuss emerging technologies.
Podcast

Season 2, Episode 3

Duration
27m 19s

Presenters

Myles Corson

EY Global and Americas Strategy and Markets Leader, Financial Accounting Advisory Services

Chris Mazzei

EY Global Vice Chair, Strategy

Digital Transformation: Building the Finance Leader of the Future

In this episode, EY's Myles Corson and Global Vice Chair of Assurance, Felice Persico, discuss how finance is being redefined.
Podcast

Season 2, Episode 2

Duration
17m 12s

Presenters

Myles Corson

EY Global and Americas Strategy and Markets Leader, Financial Accounting Advisory Services

Data-Driven Finance: From Insight to Action

In this episode, EY's Myles Corson and Microsoft Americas CFO, Jack Ryder, discuss evolving role of finance.
Podcast

Season 2, Episode 1

Duration
29m 23s

Presenters

Myles Corson

EY Global and Americas Strategy and Markets Leader, Financial Accounting Advisory Services

Blockchain: The technology reshaping finances

In this episode EY's Myles Corson and Paul Brody discuss blockchain's revolutionary impact.
Podcast

Season 1, Episode 2

Duration
15m 36s

Presenters

Myles Corson

EY Global and Americas Strategy and Markets Leader, Financial Accounting Advisory Services

Paul R. Brody

EY Global Blockchain Leader

Finance 4.0: The changing role of finance in the new economy

In this episode EY's Myles Corson and Mike Cowan discuss the role of the finance function.
Podcast

Season 1, Episode 1

Duration
12m 20s

Presenters

Myles Corson

EY Global and Americas Strategy and Markets Leader, Financial Accounting Advisory Services