The better the question. The better the answer. The better the world works. У вас есть вопрос? У нас есть ответ. Решая сложные задачи бизнеса, мы улучшаем мир. У вас є запитання? У нас є відповідь. Вирішуючи складні завдання бізнесу, ми змінюємо світ на краще. Meilleure la question, meilleure la réponse. Pour un monde meilleur. 問題越好。答案越好。商業世界越美好。 问题越好。答案越好。商业世界越美好。

Intelligent automation in oil and gas

Value first, tools second

Intelligent automation is not simply the deployment of digital tools; it represents a new way of thinking that allows companies to constantly discover, learn, change and grow as they strive to meet business objectives.

Intelligent automation is the smart combination of skilled people and digital workers to capture the full benefits of emerging technologies.

A critical business strategy

Intelligent automation is not a technology issue. It’s a critical business strategy, and it requires leaders to consider the big picture:

  • Where the company is headed
  • How it should be structured to drive business results
  • What skills, activities and processes are needed to achieve that vision

Once those parameters have been identified, the digital strategy can benefit from thinking about the capabilities of intelligent automation, the value it can deliver, and how it should be integrated for maximum benefit.

The digital-human combination

A traditional IT program implementation might follow one process: choose a vendor, buy the tools, cascade the rollout. Intelligent automation requires a different way of thinking, because it is a business strategy, not a piece of software.

To better understand how intelligent automation can benefit the organization, it helps to humanize digital “employees” and categorize them by skillset.

There are four main categories:

  • Digital Thinkers
  • Digital Talkers
  • Digital Readers
  • Digital Workers

These digital employees will support and inform their human counterparts while handling repetitive, high-volume tasks quickly and efficiently. Human employees will build relationships, provide subjective judgment, deliver low frequency tasks, and manage change and improvement.

Working side by side, digital assistants will enable humans, the “who” in intelligent automation, to do far more than they are capable of today, and their organizations will benefit.

EY - Components of intelligent automation

The end game is not automation for the sake of technology. Oil and gas companies should strive to find the ideal blend of human and machine capabilities in every function, and use the resulting productivity gains to redeploy employees to tasks that can improve business results.

The impact on the human workforce

Intelligent automation will automate a wide range of routine tasks in the oil and gas industry, both in the field and in support functions such as finance, accounting and human resources.In general, employees will move from data collection and reporting duties to more value-added activities.

Because of this shift, some industry jobs may no longer be necessary. At the same time, new jobs, requiring different skillsets, will be created.

In the digital age, talent can be a differentiator and a competitive advantage. That’s a mindset that oil and gas companies will need to adopt, and quickly, to attract workers who can maximize the value that digital offers

EY - The impact on the human workforce

Finding the right human “who”

In the digital transformation, the “who” is just as critical as the “how.”

Oil and gas companies must begin attracting and developing employees with the specific skills and work styles that make intelligent automation possible.

Individuals with analytical skills and the ability to utilize data mining and other digital tools to synthesize information are increasingly valuable. Additionally, innovation, agile thinking and hyper-collaboration are all skills that aren’t commonly recruited for today, but will be needed in the future.

How EY can help

At EY, we don’t start with a digital issue — we start with a business issue, and then build a plan fit for a digital world. Our deep understanding of new technologies and innovation, professional judgment and human insight helps us to build confidence in a digital world.

Contact a member of our team to learn more.

EY - Bill Hale

Bill Hale

US Oil & Gas Digital Automation Leader
EY - Linda Castaneda

Linda Castaneda

North America Oil & Gas Advisory Leader
EY - Rachel Everaard

Rachel Everaard

US Oil & Gas People Advisory Services Principal
EY - Daryl Box

Daryl Box

Partner, Risk
EY - Rickey Blackman

Rickey Blackman

Partner/Principal, Global Compliance & Reporting (GCR)
Ey - Jeff Williams

Jeff Williams

Global Oil & Gas Advisory Leader