Continuous experience implementation
Most companies know they should be doing more with digital — particularly when it comes to the customer experience.
Our clients often ask us how they can:
- - Keep pace without knowing the future
- - Prepare to compete against a company that doesn’t yet exist
- - Balance what is working today with what needs to change for tomorrow
At EY, we believe the answers lie in a different kind of transformation.It’s not about implementing technology to improve the customer experience — it’s about running a business like a digital leader.
Rather than undertaking various digital projects in pockets across the organization, companies can industrialize innovation across their entire business — creating a culture that continuously iterates and improves the customer experience.
We can help you:
- Stop “doing digital” and start “being digital”
- Drive experience transformation
- Create new sources of value by prioritizing customer experience investments
How pharma is embracing customer experience
Customers are deciding whether to buy a product based on their overall experience in dealing with a brand. We explore implications for pharmaceutical companies.
Can you see profitability in each customer?
The development of long-term, profitable relationships should be a major focus for all businesses.
Getting to know Generation Z
The growing purchasing power of Millennials has led many organizations to focus time and resources on attracting this young, creative and tech-savvy generation.
Your customers are trying to text you
As chat apps take over our devices, conversational commerce should be an essential element of your ecommerce and customer experience strategy.