Photographic portrait of Sungkyu Chang
Technology will be central in the customer journey of the future, but we should not forget to place the human in the center of that experience.

Sungkyu Chang

Partner, Consulting, Ernst & Young Consulting Sdn Bhd

Passionate about empowering customers and transforming customer experiences across physical and digital channels. Husband and father to two children. Enjoys golfing all year round in Malaysia.

Áreas de foco Customer Consulting
Escritório Kuala Lumpur, MY

Sungkyu Chang is the EY Asean Customer and Growth Leader and a Partner in Consulting in Ernst & Young Consulting Sdn. Bhd.

He has extensive experience in marketing, sales and service transformation across diverse industries. Working at the intersection of business and technology, his areas of knowledge include operational strategies and implementation of digital, customer and information experiences.

Sungkyu’s current focus is in the areas of experience design, customer analytics and omni-channel realization. He builds and helps to deliver programs in the areas of customer strategy, digital enablement, CRM, e-Commerce, mobile and social engagement.

Prior to joining EY, Sungkyu worked for two international consulting organizations as Marketing and Sales Transformation leader.

Sungkyu holds an MBA degree from INSEAD, France, and graduated from Yonsei University, Korea, with a Bachelor of Science degree, majoring in Computer Science.

How Sungkyu is building a better working world

“I am excited about helping clients build strategies that strengthen relationships with their customers, optimize their sales and marketing investments and improve long-term value. Put yourself in the customer’s shoes – you will be able to see many things to start working on, today!”

Contact Sungkyu