Best Employer Survey

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Analyze the labor market attractiveness of the companies, define preferences of the candidates while choosing a workplace and provide recommendations on employer brand management.

Key aspects of the Survey

  • Employers’ attractiveness according to external candidates
  • Candidates’ choice criteria
  • Sources of information about employers used by external candidates
  • Difficulties faced by respondents during the employment process
  • Readiness of respondents to relocate for employment purposes

Target audiences

  • Students and recent graduates
  • Professional candidates with more than 2 years of experience


  • Data collection: October – November
  • Reports preparation: December – January*

*reports may be also prepared at a different time (upon request)

Types of the reports

Standard report

  • General market analysis
  • Industry specific analysis

Extended report

  • General market analysis
  • Industry specific analysis
  • Individual company analysis
  • High-level action plan on employer brand management
  • Additional analytics

The reports are available in Ukrainian, Russian and English. Please contact us to get a demo-version of the report.


The fees for the services depend on the number of selected target audiences and report types. Download our brief guide in English, Ukrainian or Russian to find out more about available pricing options.

We offer volume discounts if several reports are purchased. Additional discount is given to our regular clients.

For detailed information, please contact People Advisory Services team via the phone: +380 (44) 490 3000 or e-mail.