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Sinisa is a senior leader in Financial Services Consulting practice at the global EY organization and serves as the EY Global Center for Wealth Management Leader.
With over 20 years of experience, he has advised many of the world’s leading financial and technology firms on enterprise strategy, large-scale transformation and next-generation product and technology solutions. His knowledge extends across operating models, front-to-back technology stacks, post-M&A integration and the global vendor landscape.
A champion of innovation and client-centric transformation, Sinisa now leads global initiatives across market intelligence, research, technology and strategy — helping wealth and asset management firms navigate disruption and unlock long-term value.
How Sinisa is shaping the future with confidence
Sinisa brings together strategy, technology and insight to help firms rethink their value proposition and respond to change with clarity. He has guided leaders through complex transformations — from post-M&A integration to platform modernization — shaping scalable, future-ready solutions that drive long-term value across the wealth ecosystem.
His work spans operating model redesign, product innovation and digital enablement, helping clients unlock growth, elevate client experience and strengthen organizational resilience. By connecting global market intelligence with transformation leadership, Sinisa empowers firms to lead with confidence in an industry defined by disruption and opportunity.