Adrian Baschnonga

EY Global Technology, Media & Entertainment and Telecommunications (TMT) Lead Analyst

Passionate about digital innovation and inclusion. Inspired by the arts, history and urban spaces.

Adrian leads the development of insights covering the technology, media and telecommunications sectors as part of the EY Knowledge team. An experienced commentator on industry dynamics and organizational strategy, he is passionate about how new forms of connectivity can positively shape the digital society.

Before joining EY, Adrian worked in analyst roles at various business intelligence providers, having begun his career in market research. He also established a music recording and events business, building on his personal interests.

Adrian earned a bachelor’s degree in English Language and Literature from the University of Oxford.

 

How Adrian is building a better working world

 

Adrian believes that digital infrastructure is a key foundation for building a better working world. He is particularly interested in using his telecommunications and technology sector expertise to help client companies understand how concepts such as 5G, Internet of Things and the platform economy can deliver real-world benefits to businesses and consumers alike.

Our latest thinking

How telcos can help enterprises scale emerging technologies

Enterprises are pursuing digital transformation by investing more in emerging technologies – and vendors must adopt new strategies to help them succeed. Read more.

18 Feb 2025 Rob Atkinson +1

How will you stand out in today’s crowded digital home market?

To succeed in the fast-evolving digital home, providers must differentiate themselves in the eyes of their target consumers. Here’s how.

30 Oct 2024 Cédric Foray +1

How can you realize the promise of transformational technologies?

The enterprise opportunity to deploy new technologies is vast, but CIOs must adapt digital transformation principles to maximize value. Read more.

09 Feb 2024 Tom Loozen +1

Top 10 risks for telecommunications in 2024

As telecom operators continue to navigate a complex and shifting global industry landscape, we examine the top 10 risks they face. Learn more.

30 Nov 2023 Adrian Baschnonga

To transform the future for your customers, how should you transform yourself?

Communications companies need to make bold decisions to shape the NextWave of Communications.

11 Dec 2022 EY Global

Seven ways telecom operators can power the metaverse

For telecom operators, the metaverse presents two distinct roles: an ecosystem for them to participate in and an ecosystem for them to enable. Read more.

10 May 2022 Adrian Baschnonga
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