Ain Azizah Arifin

Bubbles O2

KeYee

Ain Azizah Arifin, Managing Director of Bubbles O2 Sdn. Bhd., took the helm of the business in 2022 at just 24 years old with a vision to lead the naturally oxygenated water industry on a global scale. Guided by the company’s mission to produce and distribute premium-grade enriched-oxygen natural mineral water, she transformed an unexpected natural discovery in Rantau, Negeri Sembilan into a Malaysian wellness brand built on sharing, trust, sustainability and national pride.

Bubbles O2 is Malaysia’s first and only naturally oxygenated mineral water, sourced from a pristine underground aquifer approximately 800 feet beneath the earth’s surface and bottled in Rantau. Beyond mineral water, the company is building an integrated ecosystem encompassing source exploration, manufacturing, logistics, warehousing, marketing, digital solutions and market expansion, supported by laboratory testing, responsible sourcing and various certifications.

Ain is shaping the future with confidence by transforming a unique natural discovery into one of Malaysia’s fastest-growing premium hydration brands. Revenue grew 2,443% in five years from FY2020 to FY2025, creating jobs, strengthening profitability and establishing a scalable platform for sustainable long-term growth. The company continues to expand its footprint by deepening its presence across retail, convenience, institutional and hospitality channels, leveraging high-impact platforms such as Le Tour de Langkawi (LTdL) and the Malaysia Football League (MFL), while scaling capacity, water resources and vertical integration to accelerate entry into South Africa, Europe, the Middle East, North Africa and beyond.

Ain remains committed to driving the company toward its vision of becoming a globally recognized Malaysian natural mineral water brand. The company aims to share the inherent benefits of naturally oxygenated mineral water with the world while respecting the natural water cycle, sustainably managing resources and not taking more than what nature provides.

EY Entrepreneur Of The Year™ Malaysia

Through the EY Entrepreneur Of The Year™ program, we recognize the entrepreneurs who build a confident future for us all.