Sam Barrett

Associate Partner, International Tax and Transaction Services, Ernst & Young Tax Consultants Sdn Bhd; Operating Model Effectiveness team, EY Asia-Pacific Tax Center

Designs and implements commercially driven, tax-effective operating models. Passionate about startup ecosystems in Asia and developing young tax advisors. Happily married father of one energetic boy!

Sam is an Associate Partner of Ernst & Young Tax Consultants Sdn Bhd in the Operating Model Effectiveness team of the EY Asia-Pacific Tax Centre, based in Kuala Lumpur, Malaysia.

He has over 15 years’ experience in transfer pricing, international tax, business restructuring and change projects as both an external advisor and in-house senior tax and treasury leader.

At EY, Sam spends his time advising fast-growth companies in a wide range of sectors, but with a focus on the Technology, Media and Telecommunications sectors. As the organizations grow internationally, he helps them establish the most tax-effective operating models for their businesses.

Prior to EY, Sam worked for an Asia-Pacific headquartered multinational technology company as Global Head of Tax & Treasury.

Sam is a regular speaker at conferences on operating model effectiveness, transfer pricing and digital taxation.

How Sam is building a better working world

“I work with senior business leaders to ensure their groups have the best and most tax-effective operating model, one that is aligned with their corporate strategy, whether that be for growth, resizing or restructuring, or a combination.

I also work with key stakeholders to help ensure we provide integrated services that align a global enterprise’s tax profile with its business strategy, thereby enhancing the after-tax return from day-to-day operations, business transformations, M&As and expansions on a sustainable basis.

I am a keen advocate of improving tax knowledge and commercial awareness in the younger professionals to develop the next generation of all-rounded, business-savvy tax advisors.”

Contact Sam