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Dr. Nenad Zlatarić and Dr. Nataša Zlatarić
EY World Entrepreneur Of The Year™ 2025 finalists, Serbia
Co-Owners of Euromedik
Dr. Nenad and Dr. Nataša Zlatarić are pioneering advancements in private health care.
Dr. Nenad Zlatarić and Dr. Nataša Zlatarić are at the forefront of Serbia’s medical revolution with Euromedik, the country’s largest private health network. Founded in 2002, the institution emerged from their vision to offer affordable medical services, transitioning from a modest polyclinic to a health care giant. Nataša and Nenad, with respective specialties in neurology and cardiology, initially pursued academic careers in public health but shifted to entrepreneurship to fulfill their vision of accessible health services.
Today, Euromedik employs over 1,120 staff, including 400 specialist doctors, and serves between 6,000 - 7,000 patients annually. With plans to open 27 new locations by the end of 2025, the organization has seen a remarkable 1,000% growth over the past decade. In 2024, Euromedik conducted more than 1.63 million examinations across its 17 facilities, showcasing its commitment to advancing health care through innovative medical technology and a patient-centered approach. The Zlatarićs note that the institution has the resources to create a complete health care system, with the ability to perform numerous medical procedures and change many more lives for the better.
Your vision serves as a bridge between the present and the future you aspire to create. Innovation is the courage to imagine what others cannot yet see.