Picture of Olof Ålenius – Partner and Nordic Customer & Growth Leader
Innovation needs radical collaboration between design, tech and businesses to happen. That’s not easy, but when it works - it’s pure magic!

Olof Ålenius

Partner and Nordic Customer & Growth Lead, Consulting, EY Nordics

Ex-Deputy CEO at EY Doberman. Strategist in mind. Creative at heart. Passionate about design, innovation, CX, digital and sustainability. Co-founder of four companies. Music-maker. Father of two.

Prior to joining EY, Olof was the Deputy CEO at Doberman (now part of EY) – one of the most awarded design and innovation firms in the Nordics.

Olof brings in 15+ years of experience as an advisor to top management teams on topics stemming at the intersection of business, technology and design.

Olof’s ability to combine his strategy consulting background with the creative mindset and ways of working from the design world has proven to be a powerful, trustworthy and successful hybrid when dealing with innovation and transformation on a C-suite level.

Before entering the world of business consulting, Olof spent some years writing songs and touring with his band signed to a major label in New York.

Olof is educated at the Stockholm School of Economics and KTH Royal Collage of Technology in Stockholm, Sweden.

How Olof is building a better working world

There are so many things in this world that must – and can (!) – change for the better. But to make things happen, we all need to be bolder, challenge old assumptions, and combine our skills in new ways.

I give my best to lead by example. I try to build trust among clients so that they dare to take bigger leaps together with us. I am passionate to build teams across and beyond geographies, sectors, service lines and areas of expertise. I make sure to encourage everyone to think big, but to start small and to act with speed.

I want us to help create transformative businesses, services and products that we all – clients and teams –would want to tell our kids about.

Contact Olof