Consumer Products

Consumers are evolving faster than ever – what they buy, how they buy it, and who they buy it from are all in play.

Around the world, people are fundamentally rethinking what they value and how they use their time and money.

By giving consumers what they increasingly want and expect – from affordable products to more sustainable lifestyles – it’s an opportunity for consumer products companies to create a new relationship with them.

But it’s hard to get clarity around where consumers are heading or where growth will be from. And tough to know where to invest or exit, which alliances or ecosystems to pursue, or how to evolve operating models. We’ll work with you to create a new relationship with the new consumer by designing and implementing real-world strategies and actionable plans, making measurable differences at every step of your transformation journey.

Featured Thinking

Our latest thinking

Case studies

How GenAI is empowering talent at a PE-backed consumer brand

By using GenAI to remove routine tasks, a global consumer brand is harnessing the creativity of its employees and utilizing their time better.

How a cosmetics giant’s transformation strategy is unlocking value

Shiseido, the largest Japanese beauty company, is reimagining its functions, processes and systems to create a global operating model. Learn more.

How to launch a sustainable direct-to-consumer business in no time

The Innovation and Experience Design practice at EY helped a Swiss cooperative identify a market niche and launch an entirely new business. Read more at studio.ey.com.

Consumer products and retail strategy consulting

EY-Parthenon teams can help your business identify and implement consumer strategies relevant now as well as in the future. Find out more.
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Customer Experience by EY Studio+

EY Studio+ helps organizations build differentiated experiences that adapt with customers and drive sustainable long-term value. Read more on studio.ey.com.
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EY and P&G alliance

EY and P&G help organizations attain higher levels of manufacturing performance.
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EY–Shopify Alliance

The EY-Shopify Alliance team can help your business activate and scale e-commerce to increase the potential of online commerce. Learn more.
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Smart Factory

Discover how EY's Smart Factory platform embeds manufacturing excellence by arming the shopfloor with dynamic predictive data analytics, virtual reality & AI.
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Supply chain reinvention

Supply Chain Reinvention helps clients effect a fundamental change in their performance to support sales growth, become more cost-competitive, minimize risk and improve operational resilience.
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The team

EY Global

Multidisciplinary professional services organization

EY Global

Multidisciplinary professional services organization

John Dubois

EY Americas AI Strategy Leader

Entrepreneur. Consultant. Mentor. Puts clients and colleagues first, knowing the financial results will follow.

Austin, TX, United States

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EY refers to the global organization, and may refer to one or more, of the member firms of Ernst & Young Global Limited, each of which is a separate legal entity. Ernst & Young Global Limited, a UK company limited by guarantee, does not provide services to clients.