"Advises industrial products companies on strategy, operations strategy, and M&A. Specific interest in how industrial products companies can drive new revenue streams and customer intimacy through combining products, services, and software.
Magnus is a strategy and transactions leader with close to 20 years of experience as partner in strategy consulting. He serves as EY-Parthenon EMEIA Industrial Products Leader. Main interests include soccer, skiing, geopolitics, and history.
Magnus has been with EY-Parthenon since 2014. Prior to joining EY-Parthenon, he was a partner at a strategy boutique firm in Stockholm, where he helped major manufacturing companies with strategic and operational transformations.
Magnus also has a background as a successful entrepreneur. In 1999, he founded what is today Sweden's largest electronic marketplace for commercial transactions between organizations. More recently, he was part of the founding team of Neptune Software, a leading low-code/no-code platform for enterprise software now owned by Triton Partners.
Magnus holds an MBA from the Stockholm School of Economics.
“Companies, organizations and even countries can create great values through digitalization. Scarce resources can be released and made better use of elsewhere.”
