Martine is a Director in the EY AI and Data team in Norway and leads the cross‑Nordic AI initiative within Consulting. In this role, she works to align AI solutions and delivery across countries and competence areas, supporting clients from AI strategy through implementation and adoption.
Previously, Martine led the AI and Data competence area in Norway. She has worked with data, digitalization and analytics throughout her career, supporting organizations in leveraging data and AI to drive transformation and business value. Martine holds a Master of Science in Innovation and Entrepreneurship from NTNU.
How Martine is shaping the future with confidence
Martine believes that unlocking the full value of AI requires moving beyond standalone use cases layered on top of legacy processes. She focuses on reinventing end-to-end processes with AI at the core. When building AI solutions, she emphasizes robust, scalable technology foundations with reusable components that enable faster innovation. Martine views AI as a business transformation rather than a technology project, where close collaboration between business experts, technologists and end users is essential.