Trends and Challenges in Nordic Enterprise Asset Management

EY's 2025 Nordic Asset Management Survey offers insights into asset management trends across infrastructure, energy & manufacturing firms.

In Brief

• 90% of Nordic respondents see improving asset availability and reliability as key value drivers for asset management.
• From 2020–2025, 61% of Nordic firms stayed at Level 2 asset maturity, showing a need for better understanding and engagement in asset management.
• The majority of companies (61%) view the “alignment of asset management plans and activities with strategy” as a major challenge.
• Predictive maintenance is seen as the top opportunity, with big data, IoT, and AI viewed as key to enhance asset management.

The EY Nordic Asset Management Survey 2025 offers valuable insight into how leading organizations in the region manage their physical assets. The study captures perspectives from both public and private stakeholders across sectors such as infrastructure, energy, transport, and industrial manufacturing. Its aim is to equip organizations with actionable data and benchmarking to help them navigate an increasingly complex environment and enhance their asset management capabilities.

The survey highlights that many organizations remain at a "developing" level of asset management maturity, with limited progress since 2020. A key challenge identified is the alignment of asset management plans and activities with organizational strategy—an issue cited by 61% of respondents. 

This reflects a broader need for improved coordination and integration across departments, as well as better understanding of asset management principles among all stakeholders. As pressure mounts from decarbonization goals, digitalization, and aging infrastructure, organizations must strengthen their governance and prioritize strategic asset management.