Ioannis Melas
As industries continue on a path of linking business models to customer engagement and consumption, customer experience isn’t just “the new battleground” but the entire value proposition.

Ioannis Melas

EY UK&I Customer & Growth Solutions Leader

Sales and Marketing Strategy professional. Passionate about digital enablement and the use of analytics. London School of Economics alumnus. Speaks English, Greek, German and Spanish.

Ioannis leads the UK&I Customer & Growth business for Consulting at EY which comprises over 300 people specializing in Customer Experience Design, Customer Operations, Customer Technology and Digital Enablement.

His team supports EY clients in designing and activating experiences that delight their customers and increase their value to the business. This helps to deliver measurable customer satisfaction/net promoter score (C-SAT/NPS), topline improvement and cost-efficient outcomes while establishing capability that transforms the entire Front Office of our clients.

Prior to joining EY, Ioannis was a manager with the marketing sciences practice of a management consulting and professional services company. He has a bachelor’s degree in Economics and a master’s degree in Management from the London School of Economics.

How Ioannis is building a better working world

Ioannis leads a diverse team of consultants and industry professionals with a global mindset and a collaborative culture, helping businesses of all sizes to navigate the shift to serving an increasingly informed and digitally empowered customer.

Removing friction from experiences in a way that is measurable means users get the services they need. And when that happens, our world works better.

Contact Ioannis