Photographic portrait of Mona Bitar
Bold leadership that embraces change, and fosters a culture of learning, drives radical results and value in a fast-changing disruptive market.

Dr. Mona Bitar

UK&I Consumer Leader, Ernst & Young LLP

Experienced business advisor for over 25 years. Amateur poet and historian. Brings multi-cultural perspectives as a proud Palestinian Brit.

Areas of focus Business Growth Innovation
Γραφείο London, GB

As EY UK&I Consumer Leader and member of the Performance, Markets and Investment Committee, Mona leads the firm’s Consumer Products and Retail strategy. Experienced in strategy and operational turnaround and business redesign for large corporates and private equity firms, she advises clients on how to drive significant performance improvement across a spectrum of high performing and stressed organizations. Mona also leads the EY UK Leaders’ Perspective series.

Most recently, Mona led the firm’s Reshaping Results offering and was the Ernst & Young LLP COVID-19 Client Response Leader. Before that, she oversaw the EY UK&I Strategy Practice and the Products and Services market for consulting services.

Mona has a PhD in Politics from the University of Nottingham. 

How Mona is building better working world

Increasingly, business has a bigger role to play in supporting society. When business works better, its impact is increased. Today, the level of disruption, macro uncertainty and changing consumer demand is putting increasing pressure on companies and stakeholders in making decisions.

Mona continues to work with FTSE 100 executive teams — her style and bold challenge helps drive rapid change and creates a coherence that transforms outcomes. She has been privileged to work with a cross-section of clients including a year on-site working side-by-side with a CEO. Her leadership, experience, objective challenge and pace help sector clients assess their options and manage actions to drive increased value.

Contact Mona