I turn tax and technology complexity into clarity, enabling our clients and team, to thrive.

Rachael Gemming

Associate Director, Tax, EY New Zealand

Passionate about people, tax & tech innovation. Championing AI adoption through hands-on leadership. Proud mum of 3.

Rachael is an Associate Director in EY New Zealand’s Tax team, specialising in tax compliance and advisory with 15 years dedicated to blockchain and emerging technologies.

Before joining EY, she led Inland Revenue’s Crypto-Asset Programme, shaping tax policy and compliance strategies for digital assets. She is also driving EY Tax’s transformation through AI, embedding advanced technologies to streamline compliance and deliver innovative solutions.

A Chartered Accountant and recognised thought leader, Rachael regularly speaks at industry events on blockchain and cryptoasset taxation.

How Rachael is shaping the future with confidence

“I deliver clarity for my clients to navigate intracate tax and technology landscapes. I lead innovation across blockchain and AI, helping clients navigate digital assets while ensuring compliance and strong tax governance. My strength lies in aligning entrepreneurs and regulators to enable growth with confidence. At EY, I drive tax transformation through AI, embedding intelligent solutions that improve accuracy and efficiency. By combining deep blockchain expertise with a broader technology focus, I empower businesses and my team to adopt future-ready practices that build trust and deliver impact.”

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