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Consumer Products
Consumer products companies are navigating a period of sustained change, driven by shifting consumer expectations, cost pressures and evolving market conditions. Organisations must respond to more informed and value-conscious consumers, while managing margin pressure, supply chain disruption and increased competition.
In New Zealand, these pressures are shaped by a relatively small and geographically dispersed market, exposure to global supply chains and changing consumer behaviour. There is also increasing focus on sustainability, product transparency and the ability to adapt quickly to shifts in demand.
This highlights the need for stronger approaches to strengthen resilience, improve efficiency and deliver sustainable growth in a competitive environment.
Meet the Consumer Products Leadership Team
Solving your complex challenges
- Consumer Insight
- Sustainable Growth
- Supply Resilience
CHALLENGE
Responding to changing consumer behaviour and expectations
Consumer expectations continue to evolve, with greater demand for value, convenience and transparency. Consumers are increasingly selective in their spending, and more willing to switch brands based on price, availability and perceived value.
In New Zealand, this is reflected in changing purchasing patterns, increased sensitivity to price and a growing focus on local products, sustainability and trusted brands.
HOW EY CAN HELP
EY supports organisations to better understand consumer behaviour, refine product and pricing strategies, and improve go-to-market approaches. We help clients respond to changing demand in a way that is practical and aligned to commercial outcomes.
- Consumer insight and demand analysis
- Pricing and product strategy
- Customer and channel optimisation
CHALLENGE
Driving sustainable growth and improving margins
Consumer products organisations are under pressure to improve profitability while continuing to invest in growth. This includes managing cost pressures, improving operational efficiency and responding to more competitive market conditions.
In New Zealand, this is often compounded by scale constraints and increased scrutiny on how organisations deliver value to customers and stakeholders.
HOW EY CAN HELP
EY supports organisations to strengthen financial performance, improve cost management and identify opportunities for growth. We help align strategy, operations and finance to drive sustainable results.
- Cost optimisation and performance improvement
- Commercial strategy and growth planning
- Financial and operational integration
CHALLENGE
Improving supply chain resilience and efficiency
Supply chains are becoming more complex, with ongoing disruption, cost pressures and increasing expectations for reliability. Organisations must balance efficiency with resilience, ensuring products are available while managing cost and risk.
In New Zealand, geographic distance and reliance on global supply chains can amplify these challenges, particularly for imported goods and distribution networks.
HOW EY CAN HELP
EY teams work with organisations to optimise supply chains, improve forecasting and strengthen operational resilience. We focus on practical improvements that help enhance visibility, reduce costs and support more consistent supply.
- Supply chain strategy and optimisation
- Inventory and demand planning
- Risk and resilience management
Explore our offerings
Customer insights
We support organisations to better understand customers, strengthen engagement and drive sustainable growth in changing market conditions.
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Business growth
We help organisations identify and deliver growth opportunities, aligning strategy, operations and investment to improve performance and long-term value.
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Future consumer index
We provide insights into changing consumer behaviour, helping organisations respond to evolving expectations and make informed strategic decisions.
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Supply chain operations
We help optimise supply chains and strengthen operations, improving efficiency, resilience and performance.
Sustainability and responsible products
We support organisations to respond to sustainability expectations, improve transparency and integrate responsible practices into operations.
Digital and data
We support the use of digital and data to improve decision-making, improve customer insight and help enable more effective operations.
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