As companies rebound from the pandemic, COOs are in prime position to lead and accelerate strategic transformation. By using your unique operational perspective and access to data-driven insights you can become key drivers of strategy development. You can utilize new tech to create more direct links between operations and your customers. Now is the time to build agile operations and supply chains that will, through superior market response and cost-effectiveness, create a lasting competitive edge. And throughout all, put people at the center - capitalize on the post-COVID-19 opportunities to increase the skills, productivity and motivation of your new workforce.