FutureConsumer.Now

Technology is transforming the lives of consumers. Navigate uncertainty and shape a future where your business thrives.

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Which consumer future are you designing for?

2 minute read 4 Apr. 2019

People around the world have changed where they shop, how they discover products and what they ultimately buy. Driven by new technologies, innovative business models and disruptive brands. Hear how some of the biggest brands are tackling these changes.

Is buying an airline ticket as easy as buying a book online? Interactions with other consumer products is defining changing consumer expectations.

Rob Marcolina | Group Executive, Strategy, Innovation and Technology: Qantas

How long before the consumers run the electricity market? When thinking of your future consumer, how is technology a driver for change in your business?

Dr. Jemma Green | Co-founder & Chairman: Power Ledger

What is different about today's consumer? Companies know they need to transform. But adapting to today's consumer revolution is just part of the challenge.

Jenny Young | Oceania Consumer Market Segment Leader: EY

Are disruptors immune from disruption? Pace of change will never again be this slow. To stay relevant, companies must know where the world is going tomorrow.

Simon Smith | Managing Director: Ola

Do you always put your money where your mouth is? Consumers care about sustainability. How are you meeting their expectations in terms of purpose and sustainability?

Holly Kramer | Non-Executive Director: Woolworths

Will the government pay you to invent your own fitbit? Wellbeing is becoming increasingly prominent. Is business and governments adapting fast enough?

Jenny Parker | Oceania Health & Life Sciences Leader: EY

The consumer is transforming with incredible speed. Where that change will lead is far from certain. But by looking ahead, challenging assumptions, and anticipating the full range of possibilities, leaders can shape what happens.

With FutureConsumer.Now, we’re helping leaders make their organizations future-fit by thinking differently about where the consumer is heading. What could happen, from the possible to the plausible? What are the implications for businesses today?

We’re exploring those questions by looking at every aspect of the future consumer’s world – from how they might shop, play and stay healthy to how they will consume, work, move, and use technology.

Stay relevant as consumers evolve. Shape the direction of travel. Create profitable growth.

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