European Attractiveness Survey 2026 – Foreign Direct Investment in Switzerland and Europe

Foreign direct investment projects in Switzerland fell by 24% in 2025, reflecting a broader European slowdown. Discover the latest insights from the European Attractiveness Survey, including key investor trends and Switzerland’s position as a leading business location.

EY European Attractiveness Survey 2026

Findings from the study:

  1. In 2025, the number of foreign investment projects in Europe fell by 7% and in Switzerland by 24%
  2. Investment by US companies in Europe on a par with the previous year; 7% decline in Switzerland
  3. US companies remained the largest investors in Switzerland in 2025, while German companies halved their projects from 14 to 7
  4. Swiss companies invested less in other European countries in 2025, with a decline in investment projects of around 13%

Author: 
André Bieri

Publication: 
21 May 2026

Language: 
German

Number of pages: 
14

Document type: 
Study

Please fill out the contact form to download the full study (German only).

EY refers to the global organization, and may refer to one or more, of the member firms of Ernst & Young Limited, each of which is a separate legal entity. Ernst & Young Limited is a Swiss company with registered seats in Switzerland providing services to clients in Switzerland.