Achievements and new services amid relentless disruption
FY25 has been a period of significant developments for EY, both globally and in Greece, as we deliver on our commitment to generate measurable and lasting value for our people, clients, and communities, through our new global strategy, All in, while also remaining firmly aligned with our purpose and strategic vision.
The expansion of the EY-Parthenon brand, brought together all services of the firm’s Strategy and Transactions (SaT) practice under a single, unified sub-brand. The newly consolidated EY-Parthenon service line now includes 25,000 professionals across 150 countries. In Greece, the EY-Parthenon team now comprises over 160 professionals, specializing in areas such as corporate strategy, strategic transformation, corporate finance, mergers and acquisitions advisory, infrastructure and real estate investment consulting, capital advisory, as well as operational and financial restructuring of organizations.
EY Studio+, a fusion of services and top-tier talent across diverse disciplines, also launched this year, accelerating people-centered business growth and transformation in the era of artificial intelligence (AI), providing strategic support to clients in the fields of Marketing, Sales, Design, Customer Experience, Technology, and Service and Product Innovation.
In Greece, the EY Robotics Lab, at the core of the AI & Data Center of Excellence, integrates Gen AI and RPA technologies and robotic systems to create solutions that address real-world needs. Centered on people, enhancing their capabilities and improving everyday life, it demonstrates how AI and robotics can work alongside and interact directly with humans, always guided by responsible and ethical development and use.
The innovative EY Applied Neuroscience Lab, harnessing the power of advanced neuroscience technologies – such as brain imaging and eye-tracking – offers cutting-edge solutions in Neuromarketing, Neuroleadership, NeuroHR, and Neurosafety, by analyzing emotions, reactions, and decision-making in real-time.
The EY Sales Enablement consulting suite strengthens the EY People Advisory Services in Greece, aiming to support businesses in sales strategy and growth by empowering their sales professionals.
Technology and innovation remain central to sustainable growth. In FY25, EY in Greece advanced this agenda by leveraging AI, cloud, and data to support the country’s digital and green transitions with ethical, inclusive solutions. We strengthened collaboration with CERTH to connect research with entrepreneurship and unlock national and EU funding opportunities. Together with Microsoft, we rolled out the AI Skills Passport and Green Skills Passport to equip students and early‑career professionals —including those from underserved groups— with practical AI and sustainability skills. We also supported ecosystem partnerships, including with the Science and Technology Park of Crete (STEP‑C), to accelerate technology transfer and market adoption.