Innovation hub

Decoding Innovation podcast series

Supported by the EY-Nottingham Spirk Innovation Hub, the Decoding Innovation podcast series explores the groundbreaking technologies, business models and ideas that are shaping the future of industries.

Join Mitali Sharma as she meets with stakeholders at the cutting edge to discuss issues around innovation, disruption and importance of ecosystems.

This podcast is available on Apple PodcastsSpotify, Google Podcasts and YouTube.

Go from concept to commercialization at the EY-Nottingham Spirk Innovation Hub

The EY-Nottingham Spirk Innovation Hub is an innovation ecosystem that partners with you to drive strategy to execution, helping you identify new offerings and bring them to life. With rapid modeling and on-site prototyping, we deliver on the promise of end-to-end innovation with a proven 95% commercialization success rate. Together, we can turn great ideas into real business outcomes.

21 Episodes

Podcast Series

Presenters Mitali Sharma

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In this series

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(Event List - Manual)

How innovations in the nuclear sector can help move toward net zero

In this episode, Martin Freer, nuclear physicist and the Director of Birmingham Energy Institute and the Energy Research Accelerator, discusses the role of alternative fuels and the potential of nuclear energy.
Podcast

Episode 21

Duration
43m 02s

Presenters

Mitali Sharma

Principal, Strategy, EY-Parthenon, Ernst & Young LLP

Martin Freer

Director, Birmingham Energy Institute, University of Birmingham; Director, Energy Research Accelerator

Why seagrass is an effective replacement for fossil-based plastic

In this episode of Decoding Innovation, Malthe Larsen, CTO and Cofounder of Coastgrass, shares how bio-composite materials, such as seagrass, can be used for making climate-friendly plastic.
Podcast

Episode 20

Duration
28m 03s

Presenters

Mitali Sharma

Principal, Strategy, EY-Parthenon, Ernst & Young LLP

Malthe Larsen

CTO and Cofounder, Coastgrass

Why not all disruptive innovations are truly disruptive

In this episode of the Decoding innovation podcast series, Pete Foley, an independent consultant, shares his insights on how psychology and behavioral science can be applied as a catalyst for innovation.
Podcast

Episode 19

Duration
36m 41s

Presenters

Mitali Sharma

Principal, Strategy, EY-Parthenon, Ernst & Young LLP

Pete Foley

Founder, Pete Foley Innovation LLC

How circular economy acts as an enabler to build sustainable societies

In this episode of Decoding Innovation, Keiran Smith, CEO and co-founder of Mr. Green Africa, discusses circular economy and how technology is changing the way plastic is recycled worldwide.
Podcast

Episode 18

Duration
39m 00s

Presenters

Mitali Sharma

Principal, Strategy, EY-Parthenon, Ernst & Young LLP

Keiran Smith

CEO and Co-Founder, Mr. Green Africa

Why a mindset shift matters for implementing circular economy

In this episode of the Decoding innovation podcast series, Helen Burdett, Head of Technology Strategy at the World Economic Forum, talks about circular economy as a vision for the future.
Podcast

Episode 17

Duration
29m 00s

Presenters

Mitali Sharma

Principal, Strategy, EY-Parthenon, Ernst & Young LLP

Helen Burdett

Head, Technology Strategy, World Economic Forum

How one startup is progressing toward commercialized nuclear fusion

In this episode of Decoding Innovation, Scott Krisiloff shares Helion Energy’s journey so far in creating electricity from nuclear fusion and the subsequent plans to commercialize this form of energy.
Podcast

Episode 16

Duration
24m 51s

How high-pressure water stored underground may reshape energy storage

In this episode of the Decoding Innovation podcast, Quidnet Energy CEO Joe Zhou discusses the use of innovative geomechanical methods and its impact on the global energy industry.
Podcast

Episode 15

Duration
25m 56s

How the metaverse is planning to augment reality — not replace it

In this episode of the Decoding innovation podcast series, Mathieu Nouzareth explains how a community-driven platform is shaping the future of the metaverse.
Podcast

Episode 14

Duration
25m 44s